Welcome to the Planning Toolbox.

Please scroll through our range of resources, created to help you understand how atmAd works and how to enable this unique and ubiquitous media platform to work harder for you.
If we don't answer your questions here, please contact us.

Think National

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Think Digital

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Think Accountable

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atmAd audience

Drawing on independent insight to paint a picture of the people who view our screens

Click to request

atmAd audience packs

Tailor-made audience packs that enable you to reach well-defined groups of people

Click to download

atmAd Influencing Household Shoppers

Details about our household shopper network – digital screens at supermarkets, nationally

 Click to download

atmAd Event Packs

Flexible and creative packs that deliver audiences within a specific place or moment in time

Click to download

OAA DOOH Glossary

The official OAA glossary for digital-out-of-home

Click to download

How atmAd Works

How your message is communicated across all four parts of an atmAd campaign

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Maximising Creativity for atmAd

How to effectively and creatively deliver your message across the entire atmAd transaction

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atmAd Creative Boundaries

We don’t like to say no, so here are a few simple guidelines for creating media for atmAd

 Click to download

Creative Tips for DOOH

Hints and tips for designing for digital screens, compiled from current thinking

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atmAd Glossary

atmAd terms and phrases fully explained

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atmAd Unique Benefits

The unique benefits delivered by atmAd’s national, digital screen network

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atmAd Effectiveness

Research highlights proving the effectiveness of atmAd at generating awareness and response

Click to request

atmAd Case Studies

Review of the effectiveness of individual atmAd campaigns, including Pizza Hut and McCain

See case studies

Planning Toolbox Campaign

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